Blendor Sefaj
Stand-up guy in IT. Semi-funny. Improv, tech talks. Creating content at Clover Labs.

Don’t Just Listen to Your Users, Watch Them Too

You might be well familiar with a concept of bias between what user says and what actually does…

Feedback Board for User Research and Importance of Personas

In order to get to the perfect digital product, you need to do a lot of quality research…

Digital Products 101: Building a Winning Team

The previous blog post was all about essential, more or less consecutive stages of product development. In this…

Digital Products 101: The Essential Stages of Building a Digital Product

In the previous post, we’ve seen how the AI affects the digital product development process today. In this…

Why Is User Experience Important for Companies?

The common story of digital transformation When we talk about user experience for companies, a lot of people…

Digital Products 101: How AI Changes Digital Product Development

In the previous post, we’ve looked into characteristics of digital products. Now, let’s focus on techniques for a…

Digital Products 101: What Is a Digital Product?

To begin with, a digital product is basically any product you sell online that doesn’t have any physical…

Data-Driven Design Is Killing Disruption and Creativity

Usually, the best things are simple. Don’t overthink ways in data driven design to facilitate your users’ dilemmas…

Clover Labs Are the Winners of E-Innovation Jam 2020!

Clover for the win! We are glad that our co-founders Sergej Nejc and Simon participated in a prototyping…

Why Is User Experience Important for Companies?

The common story of digital transformation When we talk about user experience for companies, a lot of people…