We’ve seen so many newbies get into the product building sphere uncertain as to what steps they should be taking but this course will help you not only know what those steps are, but it’ll also layout our thought process for each step and how applying these strategic frameworks can significantly streamline your work through different complex situations
Enroll now and get Free access after launch.
This will help you understand two different methods of tackling customer problems, problem evolution and problem definition. You’ll examine new product opportunities by discovering design targets, evaluating those problems, and predicting customer expectations through heuristic evaluations on competitors’ offerings.
Want that you can’t get anywhere else? Train your intuition in current trends and innovative thinking to better compete in today’s environment. After this course, you’ll be at the forefront of product design. Build your product, gain valuable insights into what customers want and launch.
Compare the necessity if you really just want to be different or better, ask questions use your customers and set out to solve their problems. Set up an idea, and minimal viable solution. These are the theoretical and practical materials that cover every single thing you’ll need to build an amazing new digital product.
We believe video is the best way to transfer knowledge. That’s why every one of our lessons in this course comes with a short video.
The knowledge gathered in this process is represented in 5 document examples. Everything from a filled-out lean business canvas to a persona template for your next big project.
Every lesson in this course will come as an email periodically over the next two week. Hopefully you’ll be waiting or your next email.
Trying to get into product design? Don’t know where to start or just want to expand your knowledge? This is where you’ll learn the basics.
You already know how to lead small teams, and you’d like to have more insight into how designers structure their research. Gain the confidence to say more at the table when the big guys are talking!
You’ve probably just stumbled upon a great new idea and would love to start building something new. Start here to refresh your knowledge.
Generating ideas can be really hard. Evaluating them can be even harder. In one of the lessons you’re going to learn how to use the lean business canvas to brainstorm ideas and evaluate them later on.
Problem solving is the act of defining a problem, determining the cause of the problem, identifying, prioritizing and selecting alternatives for a solution, and implementing a solution.
When facilitated in a successful way, Ideation is an exciting process. The goal is to generate a large number of ideas — ideas that potentially inspire newer, better ideas — that the team can then cut down into the best, most practical and innovative ones.
While it might feel like you’re adding on another layer, design systems can actually help you increase your efficiency. To better understand how this applies to you, consider these questions:
Learn about different prototyping tools that exists and the benefits of using them. Disover Figma, Sketch, Invision, Axure and others. Prototyping is an important part of any digital design process. It allows you to simulate experiences, and test out flows within your projects.
Designing a clickable prototype is an essential step in the creation of your digital product. It serves a number of roles, from illustrating your app idea to a prospective investor, to providing the foundation upon which you can test and iterate with your target audience.
Learn how to select the proper methods and techniques to test your assumptions and prototype. How to gather feedback and interpret it. How to AB test. What are heat maps and how to test flows.
Taking the right approach for how to set KPIs (or develop performance measures or metrics) that are meaningful is important. KPIs should be valuable tools to manage your organisation’s or business’ performance.
Interviews give feedback that you won’t be able to get anywhere else. Where analytic tools and numbers fail only direct communication with your target audience can help you solve complex issues. Learn how to structure user interviews and interpret data from them.
Before you start thinking about the problem you7re trying to solve you need to focus on the people you’re solving the problem for. Learn how to identify target audiences and prepare personas for your next project. We’re including a free Persona template so you can start working on your own.
Generating ideas ca nee really hard. Evaluating them can be even harder. In one of the lessons you’re going to learn how to use the lean business canvas to brainstorm ideas and evaluate them later on.
You did the research and you thought about options and came up with the best possible solution. Now it’s start to test everything you’ve created and start gathering feedback. This step is the most important one because it gives you insight on where you might have gotten it wrong and how you can make your digital product better.
Our goal is to promote a good user experience by providing guidelines and tools immersed in useful content. That provides a step-by-step approach to creating products that construct habits for their users. Helping directors, decision-makers, product designers, marketers, and all groups that drive the next generation of habit-creating products, are based on solid principles, thoughts and tools.
Jenna Harlow
Product designer
David Novak
Product designer
Simon White
UI & UX Artist
Karen Montgomery
Product designer
Mia Seabrooke
Product manager
Sergej Gorišek is an experienced product designer and co-founder with a demonstrated history of working in the computer software industry. He envisions and builds modern digital experiences. His vocation is to help companies create a future proof solution that will be able to adapt to future customer needs. Skilled in research, UX/UI, branding, and digital product development. Used to working in both agile and waterfall teams as well as coordinating them. A strong business development professional with a visual communications degree from Faculty of design in Slovenia.
We’ve seen so many newbies get into the product building sphere uncertain as to what steps they should be taking but this course will help you not only know what those steps are, but it’ll also layout our thought process for each step and how applying these strategic frameworks can significantly streamline your work through different complex situations
Enroll now and get Free access after launch.